Google Hangout: How To Pitch Investors Like A Pro

About this Hangout

In this one-hour Google+ Hangout, you will learn effective techniques of pitching investors to help you immediately improve your fundraising skills — whether you’re raising capital in person, or via equity crowdfunding with our network of accredited investors.

What you will learn:

—  What key elements of  you should include in your pitch
—  How to get your point across when you only have 15 minutes or less to pitch
—  What are the most common pitching pitfalls you should avoid
—  How to handle questions from investors
—  How to create a compelling pitch for investors on Crowdfunder

Laurelle and Chance will reserve the last 15-minutes for Q&A. So join in live and tweet your questions @crowdfunder. 

Interested in using crowdfundfunding to raise capital for your business? Join Crowdfunder, create your company profile and connect with our network of 24,000+ investors and entrepreneurs to get started.

If you are an accredited investor, interested in investment opportunities, sign up to Crowdfunder today and get verified to see deals from select companies.


Speakers Bios:

Laurelle Johnson
Creative President, Strategies for Growth, Top Strategist & VC Pitch Coach Aiding Entrepreneurs Nationwide – Tech, Mobile, Ecommerce, Crowdfunding.

Leveraging her background as an executive, strategist, and communications specialist, Laurelle F. Johnson prepares startup entrepreneurs to seek funds from venture capitalists, angel investors, and crowdfunding groups. Laurelle is particularly astute in collaborating with technology, mobile, and ecommerce entrepreneurs.

Her focus is on perfecting the startup’s marketing to prospective investors and getting the owners ready for conversations with those investors. This can include:

► Analyzing the viability of the business model from an investor’s perspective, assessing the best target markets, and identifying the problem being solved.
► Strategizing content of the executive summary, term sheet, business plan, and PowerPoint presentation.
► Develop a compelling pitch that will generate curiosity and interest from prospective investors.

These elements hold key considerations for VC and angel investors. In addition to her work with startups, Laurelle has 20 years of Fortune 500 sales and management experience that includes securing $300+ million in contracts, increasing annual sales 800%, and personally closing deals up to $75 million. She has a Pepperdine MBA and a BA in speech communication.

Her business experience, both at high corporate levels and as an entrepreneur, puts her in an ideal position to craft messages that bridge the communication gap between visionary entrepreneurs and discriminating investors.

Laurelle’s most recent startup-focused activities have included:

– Aiding startups in securing $1.5M+ in funding with compelling pitches and materials.
– Collaborating on creation of Women in LAVA, a group that improves women-owned startups’ access to VC.
– Participating on Selection Committee at Tech Coast Angels’ Fast Pitch to the Angels Competition for tech startups 6 years running.

Laurelle welcomes opportunities to network with tech, infrastructure, and women-centric startups; text her at 818-512-6477 or email laurelle (at)


Chance Barnett 
CEO & Co-Founder of 

Chance is an internet entrepreneur, investor and advisor who has started and bootstrapped several companies from inception to millions in revenues over the last 14 years. His interest and passion for technology startups comes from both hands-on technical knowledge and high growth marketing/customer acquisition experience, as demonstrated by having built technology and grown businesses that have acquired over 40,000,000 email subscribers online.    

Prior to founding Crowdfunder in 2011, Chance left his most recent full time operational leadership role and became a hands-on investor and advisor for early stage growth companies, a Forbes Contributor on Startups and Crowdfunding, as well as a published best-selling Author & Speaker in the areas of Personal Development & Entrepreneurship.   

In founding Crowdfunder, he played an early and significant role in JOBS Act legislation & regulation– engaged directly with top leadership across Congress, the White House and the SEC. Chance is a graduate of University of California, Santa Cruz with a degree in Economics. He lives in Venice, California where he is an Advisor or Board Member to a select group of socially conscious businesses and early stage startups, and surfs when the waves are good.


Crowdfunder is where Entrepreneurs and Investors meet. Join a global startup community of 200,000 members who are raising capital with our 15,000 accredited investors who are investing in startups alongside renowned lead investors.

Leave a Reply